2015 POPAI OMA AWARDS

For 50 years, POPAI has been granting awards to the most forward focused and innovative in-store displays. These awards recognize leading professionals in the industry who plan, integrate, and execute their vision in the world of retail marketing and design. Each category is broken down into temporary, semi-permanent, and permanent displays to provide the best analysis of each team’s vision.

Taking awards in both Display of the Year and Creative for temporary display, Frito-Lay’s DUAF Floorstands were an eye-catching illustration of this years newest flavor combinations.

Frito-Lay’s DUAF Floorstands

As a silver winner in the Beer Beverages category, Shock Top’s Temporary Shandy Fruit Cart highlighted the fresh fruit flavors of their seasonal products.

Shock Top’s Shandy Fruit Cart

In the permanent category, Fitbit’s Target 4’ In-line Interactive Display took the Gold award for its expert integration of hands on and digital elements.

Fitbit’s Target 4’

Congratulations to all of this years winners and participants!